g2g+co, LLC.
HELLO.
We're so happy you found us.
Because YOU just landed somewhere fabulous, fun, and unique.
So, what's our story?
We're the agency renegade, now a consultancy solution, you didn't know you needed in your life. We bring the connections and collaboration that matter most to your marketing mix.
AGENCY BRED + TRAINED TALENT WITH A START-UP MENTALITY.
FAST, NIMBLE, + EASYGOING APPROACH.
ACCESSIBLE + AVAILABLE.
EFFICIENT + EFFECTIVE.
A WHOLE LOTTA LAUGHS.
NO BS, LIKE EVER.
g2g+co
ABOUT
nice to meet you.
YAY! I'm so glad you're here. I'm Kris, or KG to many in the "work world." (Kristin, if you're my Mother). I guess I'm the ringmaster of this awesome g2g+co "marketing circus." After 20+ years living the agency grind, I'm thrilled to be "on the other side" -- and at your service, anytime (nature of our "on-call" 24/7, we-never-sleep world that brings me so much joy).
I've been called a consummate connector throughout my career, and I plan on leveraging the countless connections I've made down this new g2g path. There's a bit more about me below, but also get to know the g2g+co Dream Team linked on a separate page. Each brings specialty expertise that will be tapped for projects to drive the best results. If you don't see a service you need/want, just ask me.
I've spent my career at the biggest and best global PR agencies developing integrated communication strategies for brands across industries for 20+ years.
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Do you want to pick my brain about your business's marketing and storytelling approach? I'm here for it.
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Are you worried if your story will resonate with the media? Let's put your mind at ease.
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Will you stand out vs. your competition? Better figure that out now, not later.
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Is the TODAY Show going to cover your story? I've got the connections to gauge interest.
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How will you (or your CEO) handle the tough questions? Let's make sure you're ready.
On the flipside, if you're looking for an agency insider to navigate the RFP process and find the ideal partner, I'm your gal. I know the players, understand procurement, and love it all. I'll lay it out there. No BS. I won't waste your time. And, I promise we'll have fun along the way.
And, a special note to my Harbor Country and NW Indiana neighbors and business owners: I have supported small businesses, start-ups, non-profits, and grassroots campaigns throughout my career. I am most excited to have this opportunity to support and partner with the businesses I love throughout the area to ensure they continue to thrive and grow. As a proud member of the Harbor Country Chamber of Commerce and New Buffalo Business Association, I look forward to working with many of you in the future.
Let's do this!
Kris
THE MAKINGS OF SUCCESSFUL STORYTELLING.
our services.
PR/ Communications Strategy
Providing a full suite of PR services, including brand launches, grand openings, crisis management, CSR & ESG programs, executive visibility, media relations, media training, messaging, and overall brand thought leadership.
PR brings credibility to any integrated marketing mix.
Since messages are delivered by an objective third-party (the media) they’re more believable.
PR also strongly influences consumers through their most-trusted information sources.
PR is an efficient way to deliver both targeted and broad scale reach.
Digital + Social Media
Delivering digital strategy and optimization, social content creation and community management, influencer partnerships and storytelling. Our expertise covers the communications landscape ensuring an impact both offline and online.
Social media isn't going anywhere, so turn to our team for support to ensure that yours stands out when it matters most. We offer convenient and customized social media management packages for growth or maintenance of your channels.
Targeted Media Partnerships + Pitching
Maximizing ROI through earned media outreach and strategic paid media partnerships is at the center of many programs.
Coordinating media partnerships with local and national outlets is a cost-effective approach for brands to secure coverage, control messaging, and build credibility through trusted voices. Unlike traditional advertising, these collaborations leverage the outlet’s voice and integrity to deliver authentic, unscripted messages across multiple platforms.
Partnership alignment depends on factors such as availability, target audience, cost, brand/messaging fit, and timing flexibility, as paid editorial content is tailored to each outlet’s style. However, a budget alone doesn’t guarantee a partnership, as the brand and its messages must resonate authentically with the audience.
Editorial partnerships are valuable and ensure controlled messaging, guaranteed branding, and coverage in an often-crowded news cycle. They also provide an opportunity to align on messaging before content is published, further ensuring consistency and overall impact.
Let our expert team manage this process for you.
Influencer Marketing
Providing end-to-end programming leveraging influential content creators including defining the strategic approach; search, discovery and vetting influencers; outreach, negotiations, and contracting; concept and content management; monitoring live content; and measuring impact against KPIs.
Influencer networks can help to expand your accessible audience, act as a backup to amplify content and fight against future limits in social.
Creative Branding + Visual Identity
Bringing your brand to life so it best resonates with your customer in an unforgettable way.
SEO Mastery
Boosting your site on search engines.
Website
Designing visual platforms to engage your audiences in a meaningful way.
Event Management
Creating custom experiences that deliver unforgettable, shareworthy moments for your brand and customer.
SHOWCASING PAST CLIENT PARTNERS.
our expertise.
